Bonjour, Je vous envoie le brief client pour une mission de 3 mois, renouvelable, avec démarrage début octobre. Merci beaucoup. Senior Digital Marketing, B2B Expert: Partners with internal business groups to create and automate/execute digital and email marketing initiatives that support Company strategy and objectives. Defines the value proposition, marketing strategy for this new e-commerce service platform for merchants, conduct first actions & campaigns, secure the market fit approach. o Defining project success criteria and disseminating them to involved parties throughout the project life cycle. o Work with channel managers to guide strategy, implementation and execution of digital/email marketing campaigns. o Work with management to review campaign performance KPIs; provide feedback and recommend solutions for improvements. o Utilize marketing to develop campaign distribution lists that support segmentation tactics. o Assist in the execution of testing and optimization strat